Search engines show only 10 results per page. Most search engine users tend to click on the top few results. The first and top position will attract the most visitors.
If you rank at the top of the search results for the top keywords in your market, you will be attracting traffic and enquiries every single day, but if you are on the second or third page you might only get 1% of the search traffic that the top-ranked site attracts.
There are always ready-to-buy customers searching for a business just like yours offering the product or service that you provide. If you have no online presence or aren’t at the top of Google isn’t it time you did something about it?
If you want your website to have the best possible chance of ranking high on the search engines you must ensure that it has a solid foundation. It needs to be ‘on-page’ (or ‘on-site’ optimised e.g. any activity you carry out directly on your website as opposed to link-building activities elsewhere. Your site must be structured correctly and filled with relevant content so that the search engines know exactly what your site is all about.
There are a number of elements that are missing from many business websites. This can have a negative effect on their search engine positions. In order for your website to begin its journey to the top, it is vital that you make sure it is correctly built, structured, and filled with keyword targeted content.
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